Tema: Hotels

The extension of the Now Onyx Hotel by Amusement Logic has been inaugurated.

Hotel Now Onyx, located in Punta Cana, Dominican Republic, formally began its activity on November 23, 2016. Three years later, after the expansion work that Amusement Logic carried out, its new facilities called Now Onyx Splash has been inaugurated. The event was attended by the President of the Republic, Danilo Medina, his Minister of Tourism, Francisco Javier García, as well as Enrique Martinón, president of the Martinón Group, owner of the complex, and other authorities of the country's tourism, business, social and government sector. The «protagonist element» of this new inaugurated area, according to Mr. Martinón, is «a large pool [...]

Specialization and segmentation, key points for family hotels.

The hospitality industry faces a challenge: creating client loyalty in the most demanding of customers; children. The hospitality industry faces a challenge: creating client loyalty in the most demanding of customers; children. Satisfying the children's segment requires specialization, not only in regards to the installations so that they are size-appropriate, but also providing a fun and entertaining atmosphere, as well as elements such as child-friendly catering. The concept of “one hotel for all” has been left behind and given way to specialization and segmentation, in response to tour-operator pressure and strong national and international competition, which increasingly offers “All inclusive” [...]

Malaysian resort

This month we’re off to Malaysia, where we’re developing the design of a luxury resort on the island of Borneo, a paradise for biodiversity and diving mecca. Despite its cultural wealth and touristic attraction, this area has a deficit of luxury hotel establishments, a niche detected by our client, who has entrusted us with the design of a tourist complex on a small island surrounded by coral reefs. In addition to first class accommodation, the commission includes the planning of a series of leisure activities, to be carried out in aquatic spaces near the island, thus offering customers a recreational [...]

How can customer experience be improved?

To exceed travellers’ expectations, hotels must reinvent themselves and update their offers continuously. In fact, the experience does not start when the client arrives at the hotel, but much earlier. The website, social networks and after-sales service, for example, are essential elements in reinforcing the quality of the experience. Comments from existing customers are also a way to inspire confidence and attract new clientele. Nowadays, the traveller is not only looking for a room to sleep, but expects to enjoy an exceptional and unique moment. Hotels must also be able to adapt to each type of customer. The business traveller [...]

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