Tema: Shopping Malls

Mr. Hamed Ehsani, MD and owner of «Under The Sea» park.

Village Market, in Nairobi, Kenya, is the first shopping centre in Africa to offer its customers a FEC (Family Entertainment Centre) with a playground for all ages. It is "Under The Sea", a leisure area with two spaces, one for children from 2 to 12 years old, and another for children from 12 years and up. A project designed and themed by Amusement Logic, surrounded by corals and sea creatures, with a submarine, a giant octopus, a workshop area, a stage for shows and various spaces destined for the celebration of birthdays and parties. And all this in a [...]

Welcome to the shopping mall of the future.

We have been told that the shopping malls have no future. That is false. Shopping centers are one of the most promising formats that exists. Only that the shopping malls of the future will be different from the ones we know today. They will look more like Walt Disney than Walmart.  But as I always say in my classes and conferences: flee in terror of all the unique definitions of the “store of the future,” and of the “future consumer” with which they constantly bombard us with (take a look at the big North American consultants). In the future there [...]

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